What is Pingvalue?

Pingvalue is a people-centric open platform that innovates the current socio-economic model by enabling relevant and trustworthy interactions/transactions between people and businesses/institutions:

  • For people: A Smart Personal Agenda and Digital Wallet. Relevant recommendations when and where they are needed, together with trustworthy transactions.
  • For businesses: A One-Stop Shop Management Solution. Know your customers better through digital interactions (Spot your Audience), and attract them to the physical stores/places with relevant communication (Spot your Target).
  • For institutions: A Smart Urban Panel. Brand your city, engage with citizens and visitors & co-create smart neighborhoods (smarthoods).

The goal of this ICO is to create innovative advertising models where our utility token Pingcoin (PCO) is used in order to:

  • Rent advertising space on Pingspots to reach a relevant audience based on smart data
  • Reward businesses owning Pingspots with a share of the revenue derived from advertising (40%)
  • Reward users sharing adverts with the community, bringing new customers (20% of revenue)
  • Reward users for bringing Pingspot owners/advertisers on the Pingvalue platform
  • Purchase smart data on consumer profiles and interests
  • Benefit from discounts on products and services

Pingcoin Advantage Matrix

Present ecosystem
User frustration over privacy
Walled gardens
Bandwidth wasted
Irrelevant ads
Security issues
Viewability problems/attribution
Advertiser uncertainty about delivery
CPM/click based
User interaction not valued
Publisher revenues lowering
Expensive ad buys due to middlemen
Complex/expensive viewability metrics
User’s privacy violated

Pingcoin token ad payments
User Privacy respected
Open platform
Low bandwidth overhead
Ads tuned to user interests
No malware
Secure attribution/social factor
Perfect delivery certainty
Interaction-based
User is paid for interaction
Larger publisher revenues
Efficient ad buys
Simple/cheaper viewability statistics
Perfect user privacy

Get in Touch

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